AI Answering, the 24/7 AI call center platform for service businesses, today launched its AI call center and structured intake platform configured for law firm operations. The platform answers prospective client calls around the clock, runs each firm's own intake questions, books consultations on the firm's calendar, handles configurable follow-up, and escalates calls to firm staff whenever the firm's rules call for it.
The launch reflects a clear view of where law firms lose new business: not in the consultation room, but on the phone. Prospective clients often call when a legal problem is urgent, and many call more than one firm. The firm that answers, listens, and books the next step is the one that earns the matter.
The data backs that up. In the secret shopper study conducted for Clio's 2024 Legal Trends Report, a third-party research company called 500 U.S. law firms posing as prospective clients. Only 40 percent answered the phone, just 20 percent of firms that missed a call returned it, and 48 percent of the firms were effectively unreachable by phone.
"Law firms don't have a marketing problem as often as they think. They have a responsiveness problem. Prospective clients are already calling, and too many of those calls end in voicemail. We built AI Answering so the firm's intake process is running every hour of every day, not only when someone is free to pick up," said Hamid Kohan, Founder of AI Answering.
Intake that runs the firm's own process
AI Answering treats every call as an intake workflow, not a message to be passed along. During an inbound call, the AI voice agent identifies the case type and its urgency, captures the caller's contact details and description of the matter, and asks qualifying questions configured for the relevant practice area. From there, it either books a consultation directly or routes the caller to firm staff.
Because each firm defines its own questions and the order they're asked in, every prospective client goes through the same intake the firm's team would run, with the same consistency at night and on weekends as during business hours.
Every call routed, recorded, and ready for review
The platform extends beyond the first call. AI Answering handles consultation reminders, appointment confirmations, selected lead follow-up, and configurable outbound calling, so fewer prospective clients fall through the cracks between the first conversation and the consultation.
Firms stay in control of when a person steps in. Calls can be routed to staff based on the AI's confidence level, specific keywords, caller status, failed attempts, or a caller's request to speak with someone. Every call can produce a transcript, audio recording, AI-generated summary, urgency level, and outcome, all available for review in the firm's dashboard.
Built to support attorneys, not replace them
AI Answering does not evaluate the legal merits of a matter, provide legal advice, or substitute for attorney judgment. Assessment of every matter stays with the firm. The platform's role is to make sure the firm receives the call, the details, and the opportunity to respond.
"Our job is to handle everything that happens before an attorney gets involved, and to do it the way the firm would. The judgment calls, the advice, and the decision to take a case belong to the attorney. We just make sure that conversation happens," said Kohan.
One platform for every call a firm receives
The law firm launch builds on the platform AI Answering already provides to healthcare practices, real estate teams, and home service businesses. Firms can set up AI agents that answer in English and Spanish, combine AI voice agents with live human transfers, and manage inbound calls, intake, scheduling, outbound calls, and follow-up from one place.
As more firms move past experimenting with AI and into everyday operations, AI Answering is focused on the part of the practice that comes first: making sure every prospective client who calls is answered, heard, and scheduled.
Law firms can learn more at AI Answering for Law Firms. Have questions? Book a consultation with the AI Answering team.
About AI Answering
AI Answering is a 24/7 AI answering service that uses AI voice agents to answer and manage business calls for law firms, healthcare practices, real estate teams, and home service businesses. The platform handles inbound calls, client intake, appointment scheduling, automated follow-up, outbound calling, call routing, and live transfers to human agents when needed. Businesses can set up their AI agents to answer calls in English and Spanish and manage every conversation from one platform. Learn more at aianswering.ai.
